Anatomy of a Successful Social Network

December 18, 2006

Year 2007 is going to be a terrible time for existing and upcoming startups aiming for the generic markets. Users are already tired of the vast and generic theme of mainstream social networks - On the other hand, endorsements for the vertical social networks that serve their passions and specific interests are inevitable. Between the year 2007 and 2008, the mainstream social networks are likely to lose ground to the niche social networks.

Contrary to what many people believe, social networks are still in their infancy. Many niches remain unexplored, and a business model for social networks is still undiscovered. After investigating, many successful, less successful, and unsuccessful web 2.0 startups, I've developed a model to investigate the invisible forces driving social networks to success. Click here for the article.